Cookie policy

The cookies used on this site and how to manage them.

Last updated: 29/10/2026

1. What is a cookie?

When you use the website and the services it offers, information relating to the browsing of your device (computer, tablet, smartphone, etc.) may be stored in files commonly called “cookies” placed on your device, subject to the choices you have expressed regarding cookies, which you can change or withdraw at any time.

Cookies and other trackers are technologies that store or retrieve information relating to your browser or device (computer, mobile phone, tablet, etc.). For convenience, the term “trackers” covers all of these technologies.

The term tracker may include in particular:
- Cookies and HTTP variables, which may be transmitted via invisible pixels or “web beacons”;
- “Flash” cookies;
- Access to device information via APIs (LocalStorage, IndexedDB, advertising identifiers such as the IDFA or Android ID, GPS access, etc.);
- Any other identifier generated by software or an operating system (serial number, MAC address, unique device identifier (IDFV), or any set of data used to calculate a unique device fingerprint, for example via a “fingerprinting” method).

Cookies do not allow you to be identified by name or personally, but only identify the device used.

You can set, express and/or change your cookie preferences by following the procedures described below.

You can configure your browser so that:
- cookies are stored on your device or, on the contrary, rejected, either systematically or depending on who sets them;
- you are asked to accept or refuse cookies on a case-by-case basis, before a cookie is likely to be stored on your device.

The settings differ depending on your browser and are described in its help menu:
- For Internet Explorer™ : http://windows.microsoft.com/en-GB/windows-vista/Block-or-allow-cookies
- For Safari™ : http://docs.info.apple.com/article.html?path=Safari/3.0/fr/9277.html
- For Chrome™ : http://support.google.com/chrome/bin/answer.py?hl=en&hlrm=en&answer=95647
- For Firefox™ : http://support.mozilla.org/en-US/kb/Activer%20et%20d%C3%A9sactiver%20les%20cookies
- For Opera™ : http://help.opera.com/Windows/10.20/en/cookies.html

You can also control how cookies are stored on your smartphone according to the rules of its operating system.
- On iOS : https://support.apple.com/en-gb/HT201265
- On Android : https://support.google.com/chrome/topic/3434352

You can also object to cookies being stored by visiting http://www.youronlinechoices.com/uk/your-ad-choices/.

2. Which cookies does WAFFLE use and for what purposes?

Our website uses cookies and other similar technologies to distinguish your usage preferences from those of other users of our website.

However, cookies and similar technologies do not systematically collect information that could identify the users of our website. They only help us improve how our website works and measure the effectiveness of its content. The various cookies and other technologies are listed below.

Necessary cookies are needed for the basic functions of the website and allow you to browse or use the site’s services and features (session ID, authentication, security, media player, load balancing, language or preferences, etc.).

Cookie typeCookie namePurposeDuration
Necessaryaxeptio_cookiesStores the visitor’s consent choices.6 months as recommended by the CNIL (configurable, 13 months maximum)
Necessaryaxeptio_authorized_vendorsList of services accepted by the visitor.Same as axeptio_cookies

Analytics or audience measurement cookies help us improve our website and the services it offers by collecting information about how you use it. This information is kept in the form of aggregated statistics.

Cookie typeCookie namePurposeDuration
Audience measurement_gaDistinguishes visitors (random identifier) to measure site traffic: number of visits, pages viewed, origin.13 months
Audience measurement_ga_<property ID> (e.g. _ga_XXXXXXXXXX)Keeps the state of the visit session (start of visit, number of pages viewed) for Google Analytics 4.13 months
Subdomain restaurants.wafflefactory.com
Analytics_gaVisitor identifier2 years
Analytics_ga_WGRMN6LF61Session state2 years

Functional cookies are used to record where users come from and to recognise them on future visits. These cookies improve the performance and features of our website. Although they are not essential to access the service, they are important to give you the best possible experience.

Cookie typeCookie namePurposeDuration
Functional (necessary)pll_languageRemembers the language chosen by the visitor (French, English, German) to display the site in that language on subsequent visits.1 year
Functionalpartoo-widget-params:<identifier> (browser local storage, not a cookie)Remembers the settings of the “Any questions?” messaging module (active channels, bubble display) to avoid reloading them on every page.Short internal expiry (a few hours), renewed on each visit
FunctionalPartoo messaging conversation trackers (names to be provided by Partoo)Allows you to resume a conversation started with WAFFLE customer service.To be provided by Partoo

Advertising and targeting cookies are used to show you personalised advertising. They are used for features such as sorting and/or selecting relevant ads, preventing ads you have already seen from reappearing and ensuring they are displayed correctly based on the pages previously visited. The results of these cookies are recorded to measure the performance and effectiveness of advertising campaigns.

Cookie typeCookie namePurposeDuration
Advertising / marketing_fbpMeasures conversions and Meta ads (Facebook, Instagram).3 months

To find out more about how your personal data is processed and how to exercise your rights, please see our privacy policy.

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